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Why Restaurant Operators Should Franchise with MOOYAH

For restaurant professionals, there are countless ways to advance your career and explore everything this exciting industry has to offer. To better highlight franchising as a logical next step in a restaurant career, we will showcase the benefits for making the jump to franchise owner in the restaurant industry with MOOYAH.

Robust Earning Potential

As a MOOYAH franchisee, your earning potential is driven by our proven business model, strong unit economics and dedicated franchise support system. With an average unit volume (AUV) of $1.4 million* for the top quartile of the franchise system, franchisees can tap into the popular burger segment with attractive markets available for growth. The MOOYAH franchise opportunity combines all the above with a franchise investment that is competitive within the fast-casual category, ranging from $495,918 to $1,168,251. Conversions of existing restaurants or second-generation real estate offer an especially attractive opportunity to open a MOOYAH with investment at the low end of the investment range.

Prime Territory Available

As a rising growth brand, MOOYAH has excellent territories and prime locations available in most markets. And with a multi-unit Area Development Agreement, new franchisees can take advantage of a contiguous protected area to open multiple units over a few years to build their business. This allows franchisees that operate other franchise brands the ability to grow in areas they already operate.

Industry Leading Franchise Incentive

MOOYAH understands the importance of working with our franchisees to open strong and invest to establish their business. That is why we offer an industry-leading development incentive to help franchisees better scale their business during those crucial early years of business ownership. MOOYAH is offering reduced royalties for first three years, matched marketing funds to help get the word out that MOOYAH is open to the community, and the opportunity to qualify for the incentive for multiple units as you open more locations with us.

A Burger Experience Designed to Create the Best Tasting Burger in America

We are proud to serve the best. We passionately believe that having the best product is the key to long term success as a restauranteur. Our franchisees are passionate about serving the best tasting burgers in the business. We start with the best ingredients made the right way. One key part of our success is that we meet the needs, unique tastes and dietary preferences of each of our guests. We offer a menu of made-from scratch favorites that are not only diverse, but also fully customizable. Featuring protein options including 100% Certified Angus Beef®, fresh toppings and sauces, our menu is designed to prioritize guest satisfaction and create many ways to MOOYAH with quality ingredients that set us apart as the best tasting burger in America.

Tenured Leadership and Comprehensive Support Here to Support Franchise Growth

Being a part of the MOOYAH franchise family means being empowered to unlock franchise growth through serving the best tasting burger in America. MOOYAH’s franchise team is made up of industry pros who each have a wealth of experience growing with franchisees across the restaurant industry. We work with our franchisees every step of the way, from signing to opening to ensure they get industry-leading support. From the beginning, we support our franchisees as valuable members of the MOOYAH family.

If you’re ready to be a part of a brand that is dedicated to serving the best tasting burger in America while checking many of the boxes that modern restaurant franchisees are looking for, connect with the MOOYAH franchising team today to learn more!

*2022 Top Quartile, as shown in the 2023 FDD